Facebook Cover Photos Maker 2019

They claim you can not evaluate a (Face) book by its cover (photo).

While that view might be true for literature, it likely will not for your Facebook company web page. That's right; possible clients are evaluating your brand name based on the picture you contend the top of your account.

Why would not they? Your cover image rests right on top of the web page, is considerably larger than your profile, as well as, did we discuss, it's at the top of your page?

You get it.

Your Facebook cover photo, frequently described as your banner image, is the most eye-catching function on your company's Facebook page. As a matter of fact, it covers nearly a quarter of the display! When executed well, it can represent your brand, pull in your viewer, and urge them to explore your site more. For those factors, it's important that you create and also submit your cover image with these ideal techniques in mind.

Facebook Cover Photos Maker

Make A Facebook Cover

On a desktop, the Facebook cover image presents at 820 pixels vast by 312 pixels tall

On mobile, the Facebook cover image shows at 640 pixels vast by 312 pixels high

The photo dimension that functions bests for both of these shapes is 820 pixels vast by 462 pixels high

The minimum dimension to upload is 400 pixels tall by 150 pixels broad

Facebook cover picture size:

Make A Facebook Cover

Recognizing Facebook cover picture dimension.

What's there to recognize, you ask?

Your Facebook cover photo size is more than just the size as well as width of your photo. It's the specifying factor in whether your audiences will certainly continue to engage with your Facebook page or head somewhere else.

This is because, relying on what platform your target market sights your Facebook account, they'll see the picture in different ways.

When checked out from a computer, your Facebook cover photo shows at 820 pixels broad by 312 pixels high. When watched from a smart phone, it will show at 630 pixels wide by 312 pixels high.

Let me tension that these are two different forms. When checked out on a desktop computer, the photo appears much bigger-- assume the form of a billboard you 'd see while driving on the highway. On the other hand, the mobile screen of your picture will not reduce so much off the top and also base of the picture.

When selecting a picture, make sure you choose a photo that will be well-represented on both desktop and mobile. The photo dimension that functions well for both forms is 820 pixels broad by 462 pixels tall.

If you do not have a picture that fits the exact dimension specifications, don't worry! We have a hack for you. Facebook features a "reposition" device that will let you publish a picture taller than the suggested 462 pixels as well as move it up or down, depending upon what you would certainly like included. This can be an useful hint if you have a photo you're set on that does not fit the size constraints.

In addition, it interests note that Facebook currently permits its cover photos to tackle an entire immersive experience - Facebook 360 pictures, which are a type of scenic photo option. However, only personal accounts - not organisation web pages - can make use of this.

Facebook cover image dimension on Desktop:

Make A Facebook Cover

Facebook cover image size on mobile:

If you opt to consist of a cover picture with text on it, this size difference is especially crucial to consider. You'll need to position your text on the photo to make sure that it doesn't obtain cut off when you change gadgets.

Make A Facebook Cover

Since you have an understanding of the essentials, we can study what actually matters-- just how to make certain your cover picture assists establish your brand name apart from your competitors.

Finest techniques for Facebook cover pictures.

While recognizing the correct size for your Facebook cover photo is important, it's not the end-all-be-all. What really matters is the content. Does it attract the audience in? Does it motivate a details action?

The material is vital. That's why we've put together these nine best techniques to remember when you're choosing your Facebook cover image.

1. Examine out a Facebook cover video clip.

In a current advancement, Facebook offered services the capability to submit a cover video clip instead of a cover photo. This is not just an interesting opportunity, however a particularly good option for brands as well as marketing experts that may be extra video-inclined.

You can upload a video clip that fits Facebook's size specifications by conserving the video file at 820 pixels broad by 312 pixels high to your desktop computer. After that, you can publish it in the same way you would include a brand-new cover photo to your page.

However, you do not intend to go bananas. Whether you select a video or a photo, keep in mind the best practices below. If you do choose a video, you'll wish to choose one that is relatively simple. Take into consideration an option that shares extra about your organisation and also aids you inform a longer story, like a society video clip featuring your employees or a film that describes your offering. Facebook will sustain cover video clips that are in between 20-to-90 secs long.

While you may be inclined to consume that whole time, remember this: the longer a customer is watching your video, the much less time they're scrolling through the other articles as well as content that loads your page. Bear in mind that our attention periods are short lived. If your cover video is more than one minute long, someone may not end up watching it before they move on to another task.

2. Represent your organisation.

Keep in mind when we claimed you could not judge a (Face) book by its cover (image)? That's not exactly real when it involves social media sites. I 'd want to wager that your cover photo is the first thing ordering your audience's attention when they reach your page.

Because of that, you need to be sure that the photo you pick embodies your brand. Think of it this way-- if someone lands on your Facebook page as well as doesn't instantly understand what company it stands for, you're doing it wrong.

Take into consideration utilizing a team image, your most recent advertisement, or perhaps a video that takes a much deeper dive into your business's unique culture, a recent item launch, an award you have actually won, and also much more!

If you're a smaller sized company with no of the above, you may consider making use of a free stock photo that associates with your service version. If you do go this instructions, think about locating a stock image that doesn't included constraints on whether you can apply any type of edits. After that, include your business name, logo, or slogan. Things regarding complimentary stock photos is that they're, well, totally free, which implies anyone can utilize them. Raise the chances that your page audiences don't see a repeat by tailoring the picture to fit your company.

For assistance finding a stock picture that will certainly represent your brand name, look into our list of resources right here.

3. Attempt to stay visual.

Okay-- this is a big one. It is a cover image, keep in mind?

Facebook made use of to have a guideline that claimed only 20 percent of your cover photo could be composed of text. This was to keep users from obtaining overly marketing on their photos and make sure that Facebook maintained its vital performance as a social media network.

While Facebook has because eliminated that policy, we have to inform you to walk meticulously. Using some message on your cover picture can be a significant improvement, but you still don't want it text heavy. In almost every circumstance, visuals are both extra helpful and also engaging.

If you do choose to make use of some message on your image, don't strike publish prior to you check the preview on both a mobile phone and also a desktop computer. Since the cover picture presents differently on desktop and mobile, it's essential to make sure that your customers can still review the message clearly, regardless of the method they make use of to visit your web page.

4. Abide by Facebook's cover image guidelines.

This almost goes without claiming, yet we can not create a guide to Facebook cover photos without it.

When submitting a picture, make sure that it complies with Facebook's cover picture standards. Keep in mind that your cover picture or video clip is public. That's right-- it can be viewed by anybody, even if they come across your service web page by mishap! The last thing you wish to do is have your web page obtain reported because you really did not maintain Facebook's guidelines in mind.

Your Facebook cover photo can't be deceptive, deceptive, or infringe on a copyright. If you develop your own picture, you must be in the clear for that last one. Nevertheless, if you are choosing to utilize a supply photo, read up on the copyrights prior to you go online.

While you must read all of Facebook's guidelines prior to beginning your Facebook marketing approach, absolutely check out the cover photo-specific standards below.

5. Take into consideration mobile users.

Did you understand that greater than 70 percent of Facebook's user base accesses the social media network from their mobile phones?

That's right! We can no longer ignore mobile individuals. If you do, you're missing out on a vital possibility. Remember that on mobile, a much larger part of your cover picture is shut out. This is since both your account picture and your web page name get on top of the cover image, instead of appearing next to it like on a desktop.

When selecting a photo, be sure that it appears effectively on both mobile as well as desktop computer variations of your profile. Your mobile customers will thank you.

6. Facebook cover photo dimension issues.

If you desire your cover image to provide desired outcomes, it ought to be in line with the dimension guidelines we mentioned previously. As a pointer, that's 820 pixels vast by 312 pixels tall on a desktop, as well as 640 pixels broad by 312 pixels tall on mobile.

This might feel like a minuscule information, however developing as well as creating an unique image, just to have it warp or stretch when posted because it's not the ideal dimension, is a huge waste of time as well as sources. When you do not enhance your Facebook cover picture for the special dimension guidelines and post it anyhow, it will possibly adversely impact how it looks. If the photo you select to make use of is as well small, it will stretch to fit, making it fuzzy. On the other hand, if it's as well big, it will certainly crop it to fit. This may function, but it likewise might suggest your customers are missing out on an important piece of the picture (actually).

When you're making an unique cover photo, you ought to maintain the dimensions in the rear of your mind from start-to-finish. By doing this, you'll end up with a Facebook-specific image that attracts your target market in naturally.

7. Ensure your cover image matches your brand guidelines.

I would certainly be willing to wager your brand name has a specific collection of colors, fonts, photos, as well as general functions that are distinct to its design guidelines. The majority of brands do! These guidelines guarantee that the material created corresponds across the board, regardless of which division or specialist it may come from.

Your social media accounts are an extension of your brand name. While the accounts may not belong of your company's website, it's still vital that the material they include abides by your brand's standards. That suggests your cover photo must include the exact same typeface and color pattern as the rest of your company's security.

Not only does this attach your Facebook page back to your organization, but it also increases brand name recognition as well as attracts your present as well as loyal customers.

8. Right-align the objects in your cover picture.

This sounds nit-picky, however I assure, it's well worth it!

By best aligning the focal point of your cover picture, whether it's a person, text, your product, or much more, you're making your Facebook account much more well balanced. Because the account picture gets on the left, a right-aligned cover image is much easier to eat for customers.

Additionally, by right-aligning your cover photo, you can attract additional interest to the call-to-action (CTA) switch that sits lower-right to the cover picture. When the viewer's eye is naturally attracted that direction, they may be more probable to connect with the CTA and also finish a certain action.

9. Adjustment your cover picture based upon different promos.

Your cover photo is possibly the first thing site visitors see when they come down on your brand name's Facebook web page. That suggests it offers an outstanding possibility to display your different brand name projects or marketing campaigns.

If there's a substantial sale showing up or you're introducing a new version of your most popular product, think about creating a special picture to set as your cover picture. You can additionally alter your cover photo to represent different times of the year (back to school, summer, and so on) or fit in with numerous vacations.

Not just will this make your cover picture much more appropriate to visitors, however it will certainly guarantee your cover picture stays fresh, as it will transform usually. Consider testing our various cover photos and see if they lead to a boost in followers or involvement. You can additionally use the switch that rests below your cover photo to examine out numerous CTAs and also assess the results.

Facebook cover image blunders to prevent.

Of course, we can't tell you Facebook cover picture finest practices if we do not include some tips on what not to do. In this area, we'll highlight some typical errors online marketers make when picking and also releasing their Facebook cover photos. Fortunate for you, these are easily preventable!

Way too much message.

Even if Facebook eliminated the constraint on just how much text you can include on your picture doesn't imply you must go nuts. When you have an interesting new promo you're showing off in your cover picture, it's natural to wish to consist of every information. Attempt to avoid doing so. Too much text can be sidetracking. Your cover image is just that-- an image. Conserve the compelling message for where it matters: your Facebook updates and also standings.

Not branding your image.

Your cover image takes up virtually a quarter of the area on your Facebook account. That means when users concern your firm's page, they should immediately be able to identify your brand based upon your banner photo alone.

Refined branding will certainly make a big difference. Even if your picture doesn't clearly say your brand name's name, utilizing identifiable colors or patterns can be a little feature that goes a long way with brand name fondness.

Not utilizing your logo wisely.

Branding can make a big distinction. That stated, using your logo design for both your profile picture and your cover photo is going way over the top. And, because your account picture ought to constantly be your logo, you'll need to discover various other options when it concerns your banner photo.

If you wish to have a tiny logo design in the corner of your cover picture, go all out. Your logo design simply should not be the only part of your cover picture.

Now that you have a good understanding of what to do and also what not to do let's have a look at some companies that excel when it concerns picking an appealing Facebook cover image.

Information Privacy.

Keep in mind that if you ever before feel as though you or your firm's info is being compromised, the best course of action is to transform your Facebook password.

For aid on identifying exactly how to do so, head to our write-up on how to transform your Facebook password in a couple of simple steps.

Facebook cover image examples.

When it concerns Facebook cover pictures, there are some social media sites advertising and marketing specialists that really simply get it. The complying with brands include excellent Facebook cover pictures that attract you in as well as make you intend to find out more.


As our first instance, we'll have a look at LinkedIn, a social networking system for professionals. There are a couple of stick out facets of its cover photo. The very first of which is that the photo discreetly uses its logo design in a manner that moves with the rest of the photo. Additionally, the text, "in it to do what I love," attract the visitors' feelings.

However, my preferred part of this image is LinkedIn's smart positioning of the main topic: the man in the hat. When you consider him, your eyes normally follow his legs downward-- best to the switch that motivates viewers to use the LinkedIn app. If that isn't a well-done call-to-action, then I do not recognize what is.


The film streaming solution decided to use a cover video clip as its Facebook banner. The flick is a teaser for the most recent season of its initial show, "Orange is the New Black," which just lately premiered. It's noticeable that the video clip was made specifically for Netflix's Facebook cover picture, as it includes the personalities of the show sitting on a bus (that takes place to be the ideal size). Not just is this a superb example of a cover video, but it shows how you can change your banner to feature a timely project or advertising and marketing campaign. I have actually consisted of a screen capture below, yet to see it live, take a look at Netflix's main Facebook web page below.

Make A Facebook Cover


Target is the best example of a brand tying in its popular colors and also patterns to create a distinct, and entirely well-known, cover image. If I revealed you this picture as well as really did not tell you what brand name it originated from, would certainly you still be able to think appropriately? I wager you would. That is precisely what we desire.

Make A Facebook Cover

Your Facebook cover photo is an expansion of your brand name.

Since you have an understanding of your Facebook cover image dimension and best practices, it's time to take what you've learned and placed it into action! Keep in mind that your Facebook cover picture is an extension of your brand. It ought to be attractive, colorful, and also represent your company.